อีกหนึ่งงานประกวดโฆษณา ในระดับภูมิภาคเอเชีย AD STARS 2021 ประกาศผลเป็นที่เรียบร้อยแล้ว ซึ่งปีนี้ผลงานโฆษณาของไทยก็สามารถคว้ามาได้มากมายอย่างเช่นกัน ส่วนจะเป็นผลงานและรางวัลอะไรบ้างนั้นมาดูกัน
Destination Menu
Agency: Wunderman Thompson Thailand
Brand: THAI Airways
Award:
- Gold (Special – Pivot)
- Silver (Brand Experience & Activation – Use of Brand Experience & Activation)
- Silver (Creative eCommerce – Finance / Services / Entertainment & Leisure / Travel)
- Crystal (Direct – Finance / Services / Entertainment & Leisure / Travel)
Wacoal Ready-To-Go-Uniforms
Agency: Wunderman Thompson Thailand
Brand: Wacoal
Award:
- Bronze (Design – Cosmetic / Beauty / Clothing / Footwear and accessories)
Like A Box Of Chocolate
Agency: GREYnJ UNITED
Brand: ThaiBev Marketing Co., Ltd.
Award:
- Crystal (Design – Communication Design – Promotional items; Retail Environment and)
Life Behind The Glasses
Agency: Wunderman Thompson Thailand
Brand: Top Charoen
Award:
- Crystal (Direct – Use of Direct Marketing – Ambient media)
- Crystal (Media – Use of Media – Use of outdoor in a media campaign)
THIS CREATIVE IS THANKING A CLIENT FOR CANCELING ITS WORK IN THE PANDEMIC
Agency: Wunderman Thompson Thailand
Brand: TCP Group
Award:
- Gold (Film – Corporate /Institution)
- Gold (VIDEO STARS – Non Branded Video)
Library
Agency: Ogilvy Group Thailand
Brand: Monde Nissin Co., Ltd.
Award:
- Gold (Film – Foods)
- Gold (VIDEO STARS – Branded Viral Videos)
Joom Jimm
Agency: MONDAY
Brand: BAYER THAI CO., LTD.
Award:
- Silver (Film – Pharmaceutical/Toiletries)
- Bronze (Film – Film Craft – Art direction/production design)
Missing Person Reporters
Agency: BBDO Bangkok
Brand: The Mirror Foundation / Kunana
Award:
- Bronze (Film – Not-for-profit / Charity/ Government)
- Bronze (Interactive – Not-for-profit / Charity/ Government)
- Crystal (Media – Use of Media – Use of screens)
UNDEFEATED
Agency: Player 2
Brand: GARENA ONLINE (THAILAND) COMPANY LIMITED
Award:
- Crystal (Film – Film Craft – Art direction/production design)
Maepranom
Agency: SOUR Bangkok
Brand: PHIBOONCHAI MAEPRANOM THAI CHILI PASTE CO.,
Award:
- Crystal (Film – Foods)
- Crystal (Film – Script)
- Crystal (VIDEO STARS – Branded Viral Videos)
The Human Check
Agency: Ogilvy Group Thailand
Brand: PETA
- Award: Crystal (Media – Not-for-profit / Charity/ Government)
Lightboxes from space
Agency: Wunderman Thompson Thailand
Brand: Netflix
Award:
- Bronze (Outdoor – Ambient – Small Scale Special Solutions)
GQ Limited Distance Edition
Agency: Rabbit Digital Group
Brand: GQ Apparel
Award:
- Crystal (Outdoor – Ambient – Small Scale Special Solutions)
Home Sweet Home
Agency: Ogilvy Group Thailand
Brand: Tourism Authority of Thailand
Award:
- Crystal (Place brand – National Brands)
Kiss 1
Agency: TBWA\Thailand
Brand: McDonald’s
Award:
- Silver (Print – Finance / Services / Entertainment & Leisure / Travel)
- Silver (Print Craft – Art Direction)
No pets allowed
Agency: Ogilvy Group Thailand
Brand: Googo Green Co., Ltd.
Award:
- Silver (Print Craft – Art Direction)
Imagination Builds
Agency: Ogilvy Group Thailand
Brand: DKSH (Thailand) Ltd.
Award:
- Crystal (Print – Finance / Services / Entertainment & Leisure / Travel)
Hoop
Agency: The Leo Burnett Group Thailand
Brand: Osotspa Co., Ltd.
Award:
- Crystal (Print – Drinks)
Visible Track
Brand: TAB Foundation / Kunana
Agency: BBDO Bangkok
Award:
- Bronze (PSA – Others)
Shop Unfriend
Agency: WOLFBKK
Brand: Central Department Store
Award:
- Silver (VIDEO STARS – Branded Viral Videos)
- Crystal (Special – Pivot)
A Scripted Life
Brand: Procter & Gamble Trading (Thailand) Ltd.
Agency: GREYnJ UNITED
Award:
- Silver (VIDEO STARS – Branded Entertainment Videos – Others)
- Bronze (VIDEO STARS – Branded Viral Videos)
6 Takes Of Drama
Agency: GREYnJ UNITED
Brand: Dhospaak Co., Ltd.
Award:
- Bronze (VIDEO STARS – Branded Entertainment Videos – Broadcast)
- Bronze (VIDEO STARS – Branded Viral Videos)
DOWNY – SCENT OF LOVE
Agency: Rabbit Digital Group
Brand: P&G
Award:
- Crystal (VIDEO STARS – Branded Entertainment Videos – Movie)
K+ People
Agency: GREYnJ UNITED
Brand: Kasikorn Bank
Award:
- Bronze (VIDEO STARS – Branded Information Videos)
- Crystal (VIDEO STARS – Branded Viral Videos)
Comeback
Agency: TBWA\Thailand
Brand: Krungsri Auto
Award:
- Crystal (VIDEO STARS – Branded Information Videos)
The Most Shareable Film
Agency: Hakuhodo Thailand
Brand: Singha
Award:
- Crystal (VIDEO STARS – Branded Viral Videos)
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